Пиши Дома Нужные Работы

Обратная связь

The advantages and disadvantages of different means of communication.

means of communication advantages disadvantages
Letters    
E-mail    
Fax    
Telex    
Phones    
Telegram    
Voice Mail    
Pager    
Teleconferencing    
Audio-conferencing    
Video-conferencing    

6. Grammar material. Complete the sentences with the correct form: gerund or infinitive. Translate into Ukrainian.

1. We must … you that your payment is overdue.

2. We have … overtime.

3. Catherine managed … an important customer.

4. Jane is busy … invitations for our company's anniversary celebration.

5. They don’t have much money. They can’t afford ... out very often. (go)
6. It is hard … certain customers.

7. Let me begin by … you something about our company's history.

7. Grammar material. Make infinitives (with or without “to”) or gerunds (add “-ing”) of the verbs in brackets to make the following sentences grammatically correct. Translate into Ukrainian.

1. Hello. I'd like (speak) … to Mr Jones, please.

2. We intend (move) … to the new offices in June.
3. I don't remember (tell) … him to cancel the appointment.

4. She said the letter was personal and wouldn’t let me ...it. (read)
5. Do you regret (tell) … Edward about the contract?

6. My boss told (I/do) … the reports before Friday.

7. My colleague asked (I/send) … a fax to the customer.

Практичне заняття № 8

Тема: Інтернет. Електронна пошта.

Питання:

1. Tell the story of creating the Internet.

2. What is the purpose of using the Internet?

3. Which main spheres/branches of using the Internet do you know?

4. What is e-mail?

5. How does a typical e-mail address look like? Give examples.

6. What does an e-mail message consist of?

7. Name abbreviations used when writing an e-mail message.

Завдання:

1. Перекажіть текст про Інтернет.

2. Напишіть електронне повідомлення про можливу зустріч.

3. Граматичний матеріал: cкладний додаток.

Список літератури:

1. Богацкий И.С., Дюканова Н.М. Бизнес-курс английского языка / [Под общей ред. Богацкого И. С. – 5-е изд., испр.] – Киев: ООО «ИП ЛОГОС-М», 2007. – 352 с.

2. Буданов С.І., Борисова А.О. Ділова англійська мова. Business English / С.І. Буданов, А.О. Борисова. – Х.: Торсінг Плюс, 2009. – 288 с.

3. Буданов С.І., Борисова А.О. Business English. Ділова англійська мова. / С.І. Буданов, А.О. Борисова. – Харків: Торсінг Плюс, 2007. – 128 с.



Topical words

transferring data – передача даних

amounts of information – кількість інформації

key word – пароль

outer space – відкритий космос

1. Read and discuss the text. Write out the unknown words.

INTERNET

The best way to think of the Internet, or Net as it is often called, is a vast global network of networks connecting computers across the world. At present, more than 33 million people use Internet and over three million computers worldwide are linked in. They use the Net for transferring data, playing games, socializing with other computer users, and sending e-mail.

The Net was dreamt up in the late 1960s by the US Defense Department's Advanced Research Projects Agency which decided that it needed a means by which messages could be sent and received even if phone lines were inoperative. In 1969, there was a network of just four computers. By 1972 the number had risen to 40. About this time the idea of electronic mailbox was born. By 1984 the Internet began to develop into the form we know it today.

The Internet can be divided into five broad areas.

Electronic mail is much faster than traditional mail. Any­thing that can be digitized (converted into digital form) – pictures, sound, video – can be sent, retrieved, and printed at the other end.

Information sites is perhaps the fastest growing area of the Internet as more and more people put their own information pages on line. Computers process vast amounts of information very fast, by specifying a key word or phrase. The computer can then search around the Net until it finds some matches. These information sites are usu­ally stored on big computers that exist all over the world. The beauty of the Net is that you can access all of them from your home, using your own PC.

The World Wide Web usually referred to as WWW or 3W, is a vast network of information databases that feature text, sound, and even video clips. On the WWW you can go on a tour of a museum or exhibition, see the latest images from outer space, go shopping, and get travel information on hotels and holidays.

Usenet is a collection of newsgroups covering any topic. Each newsgroup consists of messages and information posted by other us­ers. There are more than 10,000 newsgroups and they are popular with universities and businesses.

Telnet programs allow you to use your personal computer to ac­cess a powerful mainframe computer.

2. Make the following sentences complete.

1. More than 33 million people use the Net for......................

2. It was in the late 1960s when.............................................

3. By 1984..............................................................................

4. ……………………………….. five broad areas.

5. Anything that can be digitized, can....................................

6. One thing that computers do very well is...........................

7. On WWW you can.............................................................

8. More than 10,000................................................................

3. Read and discuss the text. Try to retell it.

Topical words

to retrieve – отримувати; знайти

password – пароль

use rid – ідентифікація користувача; ім’я або псевдонім

personal handle – приватне користування, особистий код

domain – домен (місцезнаходження або сфера діяльності адресанта)

server – сервер, накопичувач

login – логін (комп’ютерне ім’я)

inbox – вхідні

оutbox – вихідні

sent items – відправлені

empty deleted items folder – видалені

reply all – відповісти всім

E-mail

The electronic mail (e-mail) was started in the late 60s by the U.S. military that were searching for a way of communication in the event of a large-scale nuclear war. They needed a system that would be decentralized, reliable, and fast in case the central institutions were destroyed. They came up with e-mail.

In the early 70s, e-mail was limited to the U.S. military, defense contractors, and universities doing defense research. By the 70s it had begun to spread more broadly within university communities. By the 80s, academics in a number of fields were using e-mail for professional collaboration. The 90s saw an explosion of the use of e-mail and other computing networking. It is estimated that more than 25 million people throughout the world were using it in the mid-90s.

E-mail is a way of sending a message from one computer to one or more other computers around the world. A subscriber to e-mail needs a terminal, such as a PC, a telephone line, and a modem, which is a device of converting signals into text. E-mail users must also have access to a mailbox, which they can call from anywhere in the world to retrieve messages. They receive a mailbox number and a password for confidentiality.

E-mail is fast, cheap, and relatively reliable. It permits to send large amounts of information to different addressees and allows people to retrieve messages at any time.

A typical e-mail address is: direct@askbooks.kiev.ua (the e-mail address of the A.S.K. Publishers House). The part to the left of the @ sign, called use rid, has been chosen as a personal handle. The part to the right is called the domain and represents the particular computer that receives and delivers the message.

E-mail message usually comes into two parts: the heading and the body. The heading includes: the date, the writer's name, the addressee's name, which is to receive a copy (c.c.), if any, and the subject. The body of the message bears an ordinary content of a letter but a bit shorter.

The golden rule for writing e-mail messages is KISS (keep it short and simple). Use short phrases instead of long, active voice instead of passive; avoid foreign words, metaphors, and scientific terms.

There's no bold in e-mail, so use capitals or asterisks. Among the abbreviations used in e-mail there are: BTW – by the way; IMHO – in my humble opinion; CONT – container; SHPT – shipment; RQST – request; BUZ – business; MESS – message.

4. Rewrite the letter; substitute the phrases in bold type with more suitable ones for e-mail correspondence. Don’t hesitate to omit unnecessary information.

Dear Mr. Adams, I have been informed today by your secretary that your firm is now ready to take our proposition for take-over. I am glad to hear that nevertheless the negotiations were too long and time-consuming we have come to a positive decision. You will be informed by my secretary about our “rendezvous” on my arrival from Brazil next week. I hope we will be able to discuss the matter over. I am looking forward to meeting you soon. Sincerely yours, Nick O’Brien

5. Complete the sentences with the enlisted words.

a) INBOX

b) OUTBOX

c) SENT ITEMS

d) NEW MSG/NEW/NEW MAIL/COMPOSE

e) REPLY

f) FORWARD

g) ADDRESS BOOK

h) SEND/RECV/SEND&RECEIVE

i) capital/small/at/dot

j) DRAFTS

1) My address is HollyWoods@hotmail.com, that’s ______ H ______ o-l-l-y ______W ______ o-o-d-s ______ hotmail ______ com.

2) I need my ______ to add/remove/amend e-mail addresses.

3) My ______ is where my incoming messages are stored.

4) If I ______ a message it goes on to another person.

5) With “______” I can write a new letter.

6) If I press ______ I connect with Internet.

7) I look at ______ to see what messages I have sent.

8) Before being sent across Internet, my messages are stored in the ______ .

9) I need to send an answer to that message, I’ll use ______ .

10) I’ll have to finish that e-mail later, I’ll store it in ______ .

6. A “smiley” is a symbol in the Internet to express your emotions. What is the meaning of the following symbols?


1. :-)

2. :-( or :-<

3. :-#

4. .-)

5. :-=

6. :-o

7. :-t

8. :-/

9. l-l

10. :-&


The user:


a) will not say anything

b) is cross

c) has a moustache

d) is undecided

e) is tongue-tied

f) is winking at you

g) is surprised/ shocked

h) is sad

i) is happy

j) is asleep


7. There are a lot of words/phrases for the Internet. Match the following terms and phrases with their explanations.

1. attachment a) where you incoming messages are stored.
2. bandwidth b) pass along an e-mail to another address.
3. bcc c) the speaker is considered incompetent or ignorant.
4. bounce message d) a quotation added to a signature.
5. forward e) error message returned by an e-mail system.
6. mailbox f) an emotional and often angry or rude message.
7. sig quote g) blind courtesy copy.
8. spam h) a measure of how much information can be sent.
9. a flam i) unsolicited e-mail messages (usually unwanted).
10. burble j) a file linked to an e-mail message.

8. Choose the correct definition.


1. E-business a) economic business

b) electronic business

2. T-commerce a) total commerce

b) television commerce

3. C2B a) customer to business

b) client to boss

4. B2B a) buyer to boss

b) business to business

5. IMO a) international monetary organization

b) in my opinion

6. IMHO a) in my humble opinion

b) international monetary help organization

7. OTL a) over the limit

b) out to lunch

8. HSIK a) how should I know

b) have something in kit

9. SPAM a) unwanted mail

b) compacted meat

10. LOL a) look over lengthily

b) laugh out loud

11. BBL a) bring back later

b) be back later

12. TTYL a) talk to you later

b) the time you left

13. NOYB a) not only your business

b) none of your business

14. FWIW a) for what it’s worth

b) full with internet words

15. IRC a) internet relay chat

b) internal relay comment


9.Grammar material. Complete the sentence using Complex Object. Translate into Ukrainian.

ex: “Use Internet,” said my boss to me. My boss wanted me to useInternet.

1. The secretary said to the head of the department: “Read the document, please.” — The secretary wanted ... 2. “Be careful when opening this site,” said my colleague to me. — My colleague wanted ... 3. “Employees will go to English training,” said the personnel manager. — The personnel manager wanted ...4. The employer said: “My subordinates will use e-mails every day.” —The employer wanted ... 5. “The Internet can be divided into five broad areas,” said the lecturer to the students. — The lecturer wanted the students to understand …

10.Grammar material.Paraphrase these sentences using Complex Object.

ex: Iexpect that she will sendme e-mail. I expect her to sendme e-mail.

Iknow that he isa good computer-user. Iknow him to bea good computer-user.

1. I know that electronic mail is fast. 2. I ex­pect that the information sites will be of great importance for us. 3. He knows that his colleagues can search everywhere in the Net. 4. She expected that you can access all the resources from your home. 5. I know that on the WWW we can go on a tour of a museum or exhibition.

11. Grammar material.Translate into English using Complex Object.

1. Він знав, що хтось надіслав цього листа на його електронну адресу. 2. Він розумів, що абонент повинен мати доступ до мережі цілодобово. 3. Я бачив, як вона видалила цей сайт. 4. Я не очікував, що цій інформаційний ресурс буде розвиватися так швидко. 5. Я знаю, що Ваш друг – професійний веб-дизайнер.

Практичне заняття № 9

Тема: Залікова контрольна робота. Залік.

Питання до заліку:

1) What is the first step in a successful search for a job?

2) What questions must you ask yourself beginning to search for a job?

3) What methods of finding a job do you know?

4) Why should you read the want ads?

5) What may the ad tell you about?

6) What suggestions will help you to use want ads effectively?

7) What is a resume?

8) What are the basic requirements for a good resume?

9) How many types of resumes do you know? What do they differ in?

10) What type of resume is the most popular with the recruiters?

11) What information is recommended to exclude from your resume?

12) Which of special suggestions that can help you write a perfect resume do you think are the most important?

13) How do you understand the meaning of the word “the job interview”?

14) What does the employer judge during the interview?

15) What makes a good interview?

16) Which guidelines do you think are the most important? Why?

17) Can you give any other advice to a candidate?

18) What are the “Golden Rules” for writing business letters?

19) What steps in planning a business letter do you know?

20) Which steps do you think are the most important? Why?

21) What is the structure of the letter?

22) What are the opening (closing, linking) phrases in a business letters?

23) What types of business letter do you know?

24) What letters of two types are often used?

25) What is an offer?

26) What information do the offers usually include?

27) What are the types of the quotation?

28) What phrases do usually open a free offer?

29) How do a free and a firm offers differ from each other?

30) What is the principle of a fax machine work?

31) What is fax?

32) What are the advantages of sending messages by fax?

33) What is telex?

34) What is telegram?

35) When do we use letters as a form of communication?

36) Why is telephone so popular form of oral communication?

37) What is voice-mail?

38) What is teleconferencing?

39) What types of teleconferencing do you know?

40) Tell the story of creating the Internet.

41) What is the purpose of using the Internet?

42) Which main spheres/branches of using the Internet do you know?

43) What is e-mail?

44) How does a typical e-mail address look like? Give examples.

45) What does an e-mail message consist of?

 

Список літератури :

  1. Биконя О.П. Ділова англійська мова: Навчальний посібник / О.П. Биконя. – Вінниця: Нова книга, 2010. – 312 с.
  2. Богацкий И.С., Дюканова Н.М. Бизнес-курс английского языка / [Под общей ред. Богацкого И. С. – 5-е изд., испр.] – Киев: ООО «ИП ЛОГОС-М», 2007. – 352 с.
  3. Буданов С.І., Борисова А.О. Ділова англійська мова. Business English / С.І. Буданов, А.О. Борисова. – Х.: Торсінг Плюс, 2009. – 288 с.
  4. Буданов С.І., Борисова А.О. Business English. Ділова англійська мова. / С.І. Буданов, А.О. Борисова. – Харків: Торсінг Плюс, 2007. – 128 с.
  5. Васильева Л. Деловая переписка на английском языке / Л. Васильева. – М.: Айрис-пресс, 2004. – 352 с.
  6. Методичні рекомендації з курсу “Ділова англійська мова” для студентів немовних факультетів / [упор. К.М. Байша, А. В. Воробйова, А.В. Попович та ін. ] – Херсон: Видавництво ХДУ, 2010. – 66 с.
  7. Ділова лексика: англо-український, україно-англійський словник / [уклад. О.М. Акмалдінова, С.С. Кіраль, О.О. Письменна] – К.: ВЦ «Академія», 2001. – 296 с.
  8. Тіллі Роберт. Ділове листування / Р. Тіллі. – К.: Знання, 2010. – 160 с.
  9. Шух Елке. Формули ділового мовлення / Е. Шух. – К.: Знання, 2010. – 160 с.

 

Залікова контрольна робота

1. Translate from English into Ukrainian: 2. Translate from Ukrainian into English:

want ads електроний засіб комунікації

special skills домовлятися про переговори

to get a job мати привабливий вигляд

term of probation керувати установою

to circulate information висвітлювати досягнення

to apply for a job вимагати кваліфікацію

up-to-date advertisement уникати довгих речень

to plan the business letter написати чернетку

to reduce the prices закупити продукцію

to transfer data отримувати інформацію

 

3. Translate into English:

1. У 1972 народилася ідея створення електронної пошти в системі Інтернет.

2. Створіть список запитань, які ви можете поставити вашому майбутньому роботодавцю.

3. Пам’ятайте, що оголошення про прийом на роботу не єдиний засіб, який слід використовувати.

4. Хронологічне резюме має список щодо досвіду навчання та робочого досвіду.

5. Проаналізуйте співбесіду та подумайте, як ви можете вдосконалити її наступного разу.

6. Просимо пробачення за затримку з відповіддю на ваш лист.

7. Ми готові співпрацювати з вами.

8. Він надасть проект контракту, як тільки він буде готовий.

9. У порівнянні з телексом, електронна пошта дешевша та не вимагає втручання оператора.

10. Під час співбесіди створюйте гарне перше враження.

4. Answer the following questions:

1. What can a fax machine do?

2. What information is recommended to exclude from your resume?

3. How many types of resumes do you know?

4. Which guidelines in a job interview do you think are the most important?

5. What is the structure of a business letter?

6. How can the Internet be divided into?

7. Where does the word “fax” come from?

8. Give examples of opening phrases in a business letter.

9. What are the basic requirements for a good resume?

10. What should be done to use e-mail?

5. Choose the correct definition of the:

1) fax –

а) a means of telecommunication, that enables instant transmission of any matter, which may be handwritten or printed like letters, diagrams, etc. by using a telephone line.

b) a means of communication that use electronic methods of transmitting and receiving information;

c) a means of printed communication using teleprinter;

d) a vast global network of networks connecting computers across the world;

e) a means of communication, that helps to communicate, but allows only to hear the speaker, not to observe;

f) a means of communication that is a computer-based for receiving and responding to incoming telephone calls;

g) a system through which people interact with each other without physically sitting in front of each other.

2) e-mail –

а) a means of telecommunication, that enables instant transmission of any matter, which may be handwritten or printed like letters, diagrams, etc. by using a telephone line.

b) a means of communication that use electronic methods of transmitting and receiving information;

c) a means of printed communication using teleprinter;

d) a vast global network of networks connecting computers across the world;

e) a means of communication, that helps to communicate, but allows only to hear the speaker, not to observe;

f) a means of communication that is a computer-based for receiving and responding to incoming telephone calls;

g) a system through which people interact with each other without physically sitting in front of each other.

3) telex –

а) a means of telecommunication, that enables instant transmission of any matter, which may be handwritten or printed like letters, diagrams, etc. by using a telephone line.

b) a means of communication that use electronic methods of transmitting and receiving information;

c) a means of printed communication using teleprinter;

d) a vast global network of networks connecting computers across the world;

e) a means of communication, that helps to communicate, but allows only to hear the speaker, not to observe;

f) a means of communication that is a computer-based for receiving and responding to incoming telephone calls;

g) a system through which people interact with each other without physically sitting in front of each other.

4) Internet –

а) a means of telecommunication, that enables instant transmission of any matter, which may be handwritten or printed like letters, diagrams, etc. by using a telephone line.

b) a means of communication that use electronic methods of transmitting and receiving information;

c) a means of printed communication using teleprinter;

d) a vast global network of networks connecting computers across the world;

e) a means of communication, that helps to communicate, but allows only to hear the speaker, not to observe;

f) a means of communication that is a computer-based for receiving and responding to incoming telephone calls;

g) a system through which people interact with each other without physically sitting in front of each other.

5) telephone –

а а) a means of telecommunication, that enables instant transmission of any matter, which may be handwritten or printed like letters, diagrams, etc. by using a telephone line.

b) a means of communication that use electronic methods of transmitting and receiving information;

c) a means of printed communication using teleprinter;

d) a vast global network of networks connecting computers across the world;

e) a means of communication, that helps to communicate, but allows only to hear the speaker, not to observe;

f) a means of communication that is a computer-based for receiving and responding to incoming telephone calls;

g) a system through which people interact with each other without physically sitting in front of each other.

6) voice mail

а) a means of telecommunication, that enables instant transmission of any matter, which may be handwritten or printed like letters, diagrams, etc. by using a telephone line.

b) a means of communication that use electronic methods of transmitting and receiving information;

c) a means of printed communication using teleprinter;

d) a vast global network of networks connecting computers across the world;

e) a means of communication, that helps to communicate, but allows only to hear the speaker, not to observe;

f) a means of communication that is a computer-based for receiving and responding to incoming telephone calls;

g) a system through which people interact with each other without physically sitting in front of each other.

7) teleconferencing

а) a means of telecommunication, that enables instant transmission of any matter, which may be handwritten or printed like letters, diagrams, etc. by using a telephone line.

b) a means of communication that use electronic methods of transmitting and receiving information;

c) a means of printed communication using teleprinter;

d) a vast global network of networks connecting computers across the world;

e) a means of communication, that helps to communicate, but allows only to hear the speaker, not to observe;

f) a means of communication that is a computer-based for receiving and responding to incoming telephone calls;

g) a system through which people interact with each other without physically sitting in front of each other.


Модуль самостійної роботи

Тестування

1. With today’s changing economic climate, there is a need to keep our ______ fresh and up to date.

a) job-hunting skills b) job title c) job ad d) job vacancy

2. Take advantage of free _____ resources.

a) job ad b) job title c) job interview d) job search

3. If you want to write a good resume you must know the _________ _________.

a) chronological resume b) covering letter c) basic requirements d) job interview

4. A _______ contains most of the information you need to prepare resume.

a) targeted resume b) business letter c) personal data sheet d) application

5. The purpose of the resume is to help you obtain a _____, not a job.

a) appointment b) job interview c) experience d) qualifications

6. _______ ______ emphasizes capabilities and includes complete job history.

a) combination resume b) functional resume c) chronological resume d) targeted resume

7. ______ lists functional skills and experience

a) combination resume b) functional resume c) chronological resume d) targeted resume

8. When you write a business letter try to use ________ sentences.

a) narrow b) wide c) short d) long

9. A machine which can send a duplicate of message, document, design or photo is ________.

a) fax b) telex c) e-mail d) personal computer

10. The _______ is a vast global network of networks connecting computers across the world.

a) laptop b) Internet c) e-mail d) PC

11. ______ is a two-way audio communication system in which the participants listen to the voice and respond immediately sitting at different places.

a) e-mail messages b) fax transfers c) audio-conferencing d) voice mail

12. _____ is a written for a failure in delivering the desired results.

a) acknowledgement letter b) appreciation letter c) apology letter d) order letter

13. _______ mail is much faster than traditional mail.

a) electronics b) electric c) electricity d) electronic

14. Telex provides a means of printed communication using _____ .

a) teleprinter b) language c) number d) teleport

15. We give the _______ a few catalogues of our products.

a) customers b) applicants c) vacancies d) addressers

16. _____ is a written to show one that an error has occurred and that needs to be corrected as soon as possible

a) letter of recommendation b) complaint letter c) inquiry letter d) order letter

17. Business communication helps to provide information to the customers regarding ______

a) customers b) partners c) letters d) products and services

18. The caller can get the required information by dialing ____ number and then follow the instructions of the computer.

a) electronic mail b) extended c) telephone d) voice mail

19. When leaving a message for someone to return telephone call, try to have the correct _____ of their name.

a) pronunciation b) meaning c) recording d) interview

20. ­­­­______ ______ are usually excluded from the resume.

a) work objectives b) salary demands c) interests d) special skills

Робота над текстом за темою „Business Etiquette” (діловий етикет)

1. Read this text and choose one of these titles for it.

A) When in Rome… D) Problems That Business People Face

B) Travelling Abroad E) Good Manners, Good Business

C) Doing Business in Europe F) I Didn’t Mean to Be Rude!

 

Nobody actually wants to cause offence but, as business becomes ever more international it is increasingly easy to get it wrong. There may be a single European market but it does not mean that they behave the same in Greece as they do in Denmark.

In many European countries handshaking is an automatic gesture. In France good manners require that on arriving at a business meeting a manager shakes hands with everyone present. But Northern Europeans, such as the British and Scandinavians, are not quite so fond of physical demonstration.

In France it is not good manners to raise tricky questions of business over the main course. Business has its place: after the cheese course. Unless you are prepared to eat in silence, you have to talk about something - something, that is, other than the business deal which you are continually chewing over in your head.

In Germany, as you walk sadly back to your hotel room, you may wonder why your apparently friendly hosts have not invited youout for the evening. Don't worry, it is probably nothing personal. Germans do not entertain business people with quite the same enthusiasm as some of their European counterparts.

The Germans are also notable for the amount of formality they bring to business. As an outsider, it is often difficult to know whether colleagues have been working together for 30 years or have just met in the lift. If you are used to calling people by their first names, this can be a little strange. To the Germans titles are important. Forgetting that someone should be called Herr Doktor or Frau Direktorin might cause serious offence. It's equally offensive to call them by a title they do not possess.

In Italy the question of a title is further confused by the fact that everyone with a university degree can be called Dottore – and engineers, lawyers and architects may also expect to be called by their professional titles.

Italians give similar importance to the whole process of business entertaining. In fact, in Italy the biggest fear, as course after course appears, is that you entirely forget you are there on business. If you have the energy, you can always do the polite thing when the meal finally ends and offer to pay. Then after a lively discussion you must remember the next polite things to do – let your host pick up the bill.

These cultural challenges exist side by side with the problems of doing business in a foreign language. Language, of course, is full of difficulties – disaster may be only a syllable away. But the more you know of the culture of the country you are dealing with, the less likely you are to get into difficulties. It is worth the effort. It might be rather hard to explain that the reason you lost the contract was not the product of the price, but the fact that you offended your hosts in a light-hearted comment over on aperitif. Good manners are admired: they can also make or break the deal.

2. Decide if these statement are true « - » or false « + », according to the writer:

1. In France you are expected to shake hands with everyone you meet.

2. People in Britain shake hands just as much as people in Germany.

3. In France people prefer talking about business dur­ing meals.

4. It is not polite to insist on paying for a meal if you are in Italy.

5. Visitors to Germany never get taken out for meals.

6. German business people don't like to be called by their surnames.

7. Make sure you know what the titles of the German people you meet are.

8. Italian professionals are usually addressed by their titles.

9. A humorous remark always goes down well all over the world.

10. Good manners can make the deal.

3. Answer these questions:

a) Which of the ideas in the article do you disagree with?

b) What would you tell a foreign visitor about «good manners» in Ukraine?

c) How much do you think international business is improved by knowing about foreign people's customs?

4. Read the following point of view, agree or disagree with it, add more comments while expressing your own opinion on the topic.

Cultural differences influence business strategies and operations. Understanding them is difficult to overestimate.

Many of these cultures are complex and different from ours. To be successful in international business means to be good citizens of international community.

We should learn to honour and respect our own cultures and to develop tolerance and respect for other cultures.

No one can learn all there is to know about a foreign culture. But to show an interest means to create a climate of understanding and respect. The mere willingness to accept differences is of great impor­tance.

5. Read, translate and comment on each of five items.






ТОП 5 статей:
Экономическая сущность инвестиций - Экономическая сущность инвестиций – долгосрочные вложения экономических ресурсов сроком более 1 года для получения прибыли путем...
Тема: Федеральный закон от 26.07.2006 N 135-ФЗ - На основании изучения ФЗ № 135, дайте максимально короткое определение следующих понятий с указанием статей и пунктов закона...
Сущность, функции и виды управления в телекоммуникациях - Цели достигаются с помощью различных принципов, функций и методов социально-экономического менеджмента...
Схема построения базисных индексов - Индекс (лат. INDEX – указатель, показатель) - относительная величина, показывающая, во сколько раз уровень изучаемого явления...
Тема 11. Международное космическое право - Правовой режим космического пространства и небесных тел. Принципы деятельности государств по исследованию...



©2015- 2024 pdnr.ru Все права принадлежат авторам размещенных материалов.